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Numo / Blog  / Social Media
July 15, 2025
In Blog, Social Media, Uncategorized
By admin

How to Conduct a Social Media Audit: A Beginner-Friendly Guide

In a world where social media never sleeps, businesses often find themselves juggling multiple platforms, countless campaigns, and constant engagement. But here’s the thing—without regular check-ins, you might just be shouting into the void. That’s where a social media audit comes in. Whether you're a...

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June 2, 2025
In Blog, Social Media
By admin

What is a Hashtag? How to Use Hashtags Effectively for More Reach

Ever wondered what’s the deal with those little #hashtags you see everywhere on social media? If you're trying to grow your brand or personal page, understanding what is a hashtag? and how to use it effectively is a game-changer. A hashtag is simply a word...

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May 30, 2025
In Blog, Social Media
By admin

What is User-Generated Content (UGC)? Examples and Benefits

When it comes to growing a brand online, nothing beats the power of user-generated content (UGC). But what is UGC, really? In simple terms, UGC is any form of content—think photos, videos, reviews, testimonials, or social media posts—that is created by your customers, fans, or...

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May 26, 2025
In Blog, Social Media
By admin

What is Click Through Rate? Understanding Its Impact on Your Campaigns

If you're running any kind of digital campaign—whether it’s paid ads, social media promotions, or email newsletters—you’ve probably come across the term “Click Through Rate” or CTR. But what is Click Through Rate, really? And more importantly, why should you care? ...

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May 20, 2025
In Blog, Social Media
By admin

How to Create Content for Social Media That Engages and Converts

Struggling to figure out how to create content for social media that your audience actually cares about? You’re not alone. In a world filled with endless scrolling, getting someone to stop, engage—and convert—is a challenge for every brand. ...

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May 12, 2025
In Blog, Social Media
By admin

Breaking Down the Basics: Is YouTube a Social Media Platform or a Search Engine?

We use YouTube for everything — from watching cooking tutorials and music videos to learning how to fix a flat tyre. But this raises a simple question that’s surprisingly tricky to answer: is YouTube a social media platform? Or is it more of a search...

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May 6, 2025
In Blog, Social Media
By admin

How to Publish Social Media Posts: A Step-by-Step Guide for Beginners

Publishing on social media isn't just about creativity—it’s also about precision. A well-crafted post can fall flat if it’s riddled with typos, poorly cropped media, or posted to the wrong account. Whether you're publishing directly on a platform or using a scheduling tool, the process...

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April 25, 2025
In Blog, Social Media, Uncategorized
By admin

What is Engagement Rate in Social Media and How to Improve It

When you post something on Instagram, Facebook, TikTok, or LinkedIn, you probably hope that people will like it, comment on it, or share it. That’s what we call engagement—and one of the best ways to measure that activity is through a simple but powerful number...

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April 18, 2025
In Blog, Social Media
By admin

What is Impression in Digital Marketing?

Let’s say you’re scrolling through Instagram or reading an article online, and you see a brand's ad show up on your screen. You don’t click it, but it was there for a second. That moment matters in digital marketing—it’s what we call an impression....

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April 11, 2025
In Blog, Social Media
By admin

What is Reach in Social Media and How to Increase It Effectively?

n the world of social media, numbers matter—but only when you understand what those numbers mean. One of the most common terms you'll hear is reach. Here’s the thing—most people think posting great content is enough. You spend hours designing the perfect graphic, writing clever...

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